Plan A
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| PLAN A: Major Concentration Courses | 15 Credits | |
| Students pursuing PLAN A must select the concentration in the major area and study the five specified courses. | ||
| International Marketing | Credits | |
| IBM 3642 | International Buyer Behavior | 3 |
| IBM 3643 | International Marketing Communications | 3 |
| IBM 3841 | International Pricing Strategy | 3 |
| IBM 4840 | Global Supply Chain Management | 3 |
| IBM 4843 | International Product and Brand Planning | 3 |
Note:
IBM 3642 and IBM 4843 are offered both in semester 1 and 2.
IBM 3643 and IBM 4840 are offered in semester 1 only.
IBM 3841 is offered in semester 2 only.
Program & Courses