News and Events

Study Program

Reference : Undergraduate Bulletin 2012-2013

Degree Conferred: Bachelor of Business Administration (International Business Management)

B.B.A. (International Business Management)

Program Objectives: To produce graduates who have the characteristics, knowledge and skills as follows:

A. General Education Courses 40 Credits
Language Courses 15 Credits
BG 1001 English I 3
BG 1002 English II 3
BG 2000 English III 3
BG 2001 English IV 3
GE 1403 Communication in Thai 3
or GE 1401 Language and Communication Skills (For International students) 3
Social Science Courses 13 Credits
BG 2400 Macroeconomics 3
BG 2401 Microeconomics 3
GE 1204 Physical Education 1
GE 2202 Ethics 3
MGT 1101 Introduction to Business 3
Humanities Courses 6 Credits
GE 2101 World Civilization 3
MGT 2404 Managerial Psychology 3
Science and Mathematics Courses 6 Credits
BG 1200 Mathematics for Business 3
GE 1301 Environmental Science 3
B. Specialized Courses 93 Credits
Business Core Courses 48 Credits
ACT 1600 Fundamentals of Financial Accounting 3
ACT 2620 Fundamentals of Managerial Accounting 3
BG 1201 Statistics I 3
BG 1400 Business Law I 3
BG 1401 Business Law II 3
BG 2200 Statistics II 3
BIS 1141 Business Software Applications 0
BIS 2180 Information Technology 3
BIS 3340 Computer Tools in Research 0
FIN 2700 Money, Banking and Financial Markets 3
FIN 3701 Corporate Finance 3
IBM 2702 International Business Environment 3
MGT 2900 Principles of Management 3
MGT 3905 Operations Management 3
MGT 3907 Business Communication 3
MGT 3940 Business Research Methodology 3
MGT 4914 Entrepreneurship 3
MKT 2280 Principles of Marketing 3
Major Required Courses 30 Credits
BIS 3588 Digital Business Enterprise 3
FIN 4812 International Finance 3
MKT 3620 Global Marketing 3
IBM 3711 Comparative Management 3
IBM 3713 International Management 3
IBM 3714 Export-Import Policy and Strategy 3
IBM 4711 International Human Resource Management 3
IBM 4715 Designing and Managing Global Operations 3
IBM 4809 International Business Research 3
IBM 4811 International Strategic Management 3
Concentration Courses
Students must choose one of the three following plans as their concentration courses.
Plan A: Major Concentration Courses 15 Credits
Or Plan B: Business Concentration Courses 15 Credits
Or Plan C: Major Elective/Foreign Language Courses 15 Credits
PLAN A: Major Concentration Courses 15 Credits
Students pursuing PLAN A must select the concentration in the major area and study the five specified courses.
International Marketing Credits
IBM 3642 International Buyer Behavior 3
IBM 3643 International Marketing Communications 3
IBM 3841 International Pricing Strategy 3
IBM 4840 Global Supply Chain Management 3
IBM 4843 International Product and Brand Planning 3
PLAN B: Business Concentration Courses 15 Credits
Students pursuing PLAN B must select a concentration in other business areas and study the fi ve specified courses.
Accounting Credits
ACT 3602 Intermediate Accounting I 3
ACT 3603 Intermediate Accounting II 3
ACT 3614 Taxation I 3
ACT 3622 Cost Accounting 3
ACT 3629 Profits Planning and Control 3
Business Information Systems Credits
BIS 3315 Programming and Algorithms 3
BIS 3635 Database Systems 3
BIS 3655 Data Communications and Networking 3
BIS 3666 Information Systems Analysis and Design 3
BIS 4675 Information Systems Project Management 3
Finance and Banking Credits
FIN 3711 Investment 3
FIN 3712 Money and Capital Markets 3
FIN 3713 Business Analysis and Valuation 3
FIN 4813 Financial Management 3
FIN 4815 Bank Management 3
Hospitality and Tourism Management Credits
HTM 3101 Introduction to Hospitality Management 3
HTM 3102 Introduction to Tourism Management 3
HTM 3103 Consumer Behavior in Hospitality and Tourism Industry 3
HTM 3204 Human Resource Management in Hospitality and Tourism 3
HTM 3205 Marketing for Hospitality and Tourism 3
Marketing Credits
MKT 3525 Sales Management 3
MKT 3530 Consumer Behavior 3
MKT 4725 Comparative Analysis and Strategy 3
MKT 4730 Marketing Management 3
MKT 4809 Marketing for Services 3
Plan C : Major Elective Courses / Foreign Language Courses
Students pursuing PLAN C must select any five major elective/foreign Language courses.
ACT 4605 International Accounting 3
BIS 3587 Principles of Electronic Commerce 3
ECO 3716 International Trade 3
FIN 3724 Financial Feasibility Planning 3
IBM 3642 International Buyer Behavior 3
IBM 3643 International Marketing Communications 3
IBM 3722 Legal and Ethical Issues in International Business 3
IBM 3723 International Relations 3
IBM 3841 International Pricing Strategy 3
IBM 4820 International Cooperative Strategies 3
IBM 4840 Global Supply Chain Management 3
IBM 4841 International Services Marketing 3
IBM 4843 International Product and Brand Planning 3
IBM 4921 Individual Research 3
IBM 4923 Seminar in Regional Studies 3
MGT 4916 Negotiation Strategy 3
Business French Credits
FR 1500 Introduction to French 3
FR 1501 French I 3
FR 2501 French II 3
FR 3535 Basic Conversation in Business French I 3
FR 3536 Basic Writing in Business French I 3
Business Chinese Credits
CN 0400 Chinese for Beginners I 3
CN 0401 Chinese for Beginners II 3
CN 1400 Introduction to Chinese 3
CN 1401 Chinese I 3
CN 2401 Chinese II 3
Business Japanese Credits
JA 1700 Introduction to Japanese 3
JA 1701 Japanese I 3
JA 2701 Japanese II 3
JA 2702 Japanese III 3
  One Elective Course 3
Any course form the Business Japanese Department upon completion of the prerequisites (if any)
C. Free Elective Courses 9 Credits
Students can take free elective courses of 9 credits from any faculty in Assumption University upon completion of the prerequisites (if any).